Powerade is getting a makeover. For the first time in 13 years, the sports drinks brand is redesigning its packaging and launching two new calorie-and sugar-free products: Powerade Ultra and Powerade ...

If there’s one thing we as a society are obsessed with now, it’s beverages. Plain old water will no longer do—and sometimes it seems like traditional soda won’t, either. While an iced cold Coca-Cola ...

ATLANTA — The Coca-Cola Co. is expanding its Powerade product line for the first time in 13 years with two new zero-sugar innovations “to meet the fast-changing needs of sport drink consumers,” the ...

Add Yahoo as a preferred source to see more of our stories on Google. The rumors are true! Powerade is getting a new subline. Months ago, whispers of what was to come from the Coca-Cola brand sports ...

Ja Morant's marketing profile continues to reach new heights. Powerade sports drink is relaunching its brand and making Morant its first athlete partnership in more than five years, with a historical ...

View post: Four Roses Bourbon Was Nearly Lost. Now It's Entering a Bold New Era After redesigning its packaging and amplifying its recipe, POWERADE goes extreme with its three new flavors. Sports ...

Sports drinks have seen their sales growth slow as consumers reach for other drinks for hydration instead. Gatorade and Powerade are expanding their product lines to adapt to changing tastes.

Add Yahoo as a preferred source to see more of our stories on Google. If it feels like every drink in the grocery aisle is promising to hydrate better than the last, you’re not wrong. Between ...