The cerebral cortex is the largest part of a mammal's brain, and by some measures, the most important. In humans in ...
A neuroscientist has proposed a new, ground-breaking explanation for the process of 'habituation,' which allows the brain to filter out significant environmental stimuli from the insignificant, and ...
A new analysis of how people prioritize their attention when determining safety and danger in busy settings, such as crossing a road, suggests that a person will pay more attention to something if ...
Spilled coffee on your khakis, check engine light blaring bright, laptop possessed by a digital demon again. But then your phone buzzes. It’s a picture sent by your spouse of your beloved family dog ...
Personality and cognitive abilities are closely and inextricably linked. If you are high in introversion you may focus a good deal of your energy on your own inner world. Extraverts, in contrast, tend ...
Colors and their perceptions are responsible for a series of conscious and subconscious stimuli in our psycho-spatial relationship. Despite its presence and its variations, it is present in all places ...
Christmas is not only a season of unity and celebration, but also a key time for consumption. Christmas marketing strategies appeal to our emotions and trigger psychological stimuli that push us to ...